return to the outdoors?

I booted up the old mac this evening to find a surprise, an email from a PR company pointing me towards a new website and asking me to take a look and see if it was worth letting you guys know about it.

I'm torn, on one hand it's actually supporting an amazing cause and although american based it seems to do great things and be entirely worthy of all of our support. On the flipside it's a pr company being paid well for the efforts of others and other peoples sites. Is it a blanket email to anyone google finds with the words outdoors or fishing or has someone actually read my ramblings and decided that I'm worth contacting? While I continue to ponder that question I thought what the hell, I'll do more than link the site Return To The Outdoors, I'll also embed the video from their front page. It's an interview with a serious icon and someone who I can look at as one of my inspirations. Environmentalist and author Yvon Chouinard, founder of Chouinard Equipment, Patagonia and One Percent for the Planet, and it's well worth a listen. Yvon, in the extremely unlikely event that you ever get to hear of my little corner of the web I'll extend the offer of some chalkstream fishing any time you're in the UK, it'd be an honour to meet you.



~ malcolm